Psychology of Customer Success
Humans don’t think and act like computers. So why are you setting your CS strategy based solely on logic?
Join Customer Success Expert turned Brain-based CS Leadership and Strategy Coach, Rachel Provan, each Wednesday as she pulls back the curtain on how to use Cognitive, Behavioral, and Evolutionary psychology to create positive influence with your customers, and your internal teams.
So if you want to unlock customer-led growth, get buy-in from the C-suite, and skyrocket your career - this show is for you.
Psychology of Customer Success
Why your SMART goals aren't working
Learn about the effectiveness of SMART goals in customer success and explore alternative goal-setting strategies that align with human psychology and brain science, including practical tips on setting and achieving goals that are more motivating, achievable, and relevant to the priorities of CS professionals.
Are SMART goals stupid?
Do you struggle to stay motivated by SMART goals?
Well, there's a reason for that.
SMART goals may not always be the best fit for the human brain and creative thinking.
We'll dig into how to set goals that resonate with your brain's natural way of thinking, to keep you motivated, and making progress every day.
BY THE TIME YOU FINISH LISTENING, YOU’LL KNOW: :
- How the structure of SMART goals can hinder creative thinking.
- The need for natural language and simplicity in goal setting.
- Questions to ask yourself to ensure your goals are aligned with your top priorities.
- The importance of emotion and motivation in achieving your goals.
Plus, how setting goals for yourself should be DIFFERENT than setting goals for your team!
Resources mentioned in the episode: goblin.tools
++++ATTENTION++++
Ready to stop figuring out CS leadership the hard way?
Get the CS frameworks, leadership techniques and psychology hacks you need to be seen as a strategic leader - and get promoted fast with:
The CS Leadership Academy
Applications are currently open for CS leaders looking to level up - but our cohorts fill up fast!
CONNECT WITH RACHEL
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WEBSITE
https://provansuccess.com
🎬 This content was edited by Lifetime Value Media.
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