Psychology of Customer Success
Humans don’t think and act like computers. So why are you setting your CS strategy based solely on logic?
Join Customer Success Expert turned Brain-based CS Leadership and Strategy Coach, Rachel Provan, each Wednesday as she pulls back the curtain on how to use Cognitive, Behavioral, and Evolutionary psychology to create positive influence with your customers, and your internal teams.
So if you want to unlock customer-led growth, get buy-in from the C-suite, and skyrocket your career - this show is for you.
Psychology of Customer Success
Mind Games: Using Psychology to Boost Customer Success
Have you ever wondered why your customers say they want a result - and then don’t do ANY of the things you tell them to?
No, it’s not that they’re lazy or bad-fit customers…
You're just not speaking to the way human brains actually work!
Join Rachel ProvanJoin Rachel Provan to learn the secrets of how people really make decisions, and how you can use this knowledge to help your customers succeed with your product.
BY THE TIME YOU FINISH LISTENING, YOU'LL DISCOVER:
- Why humans don't operate logically (and what that means for getting buy-in)
- The one question that transforms every customer interaction
- How to use loss aversion to frame renewal conversations more effectively
- Simple psychological tricks that can increase perceived value
- The ethical difference between influence and manipulation
Stop wasting time with logical tactics that don’t work. Learn how to talk to customers in ways that make them take action and get the results they came for.
🎬 This content was edited by Lifetime Value Media.
Learn more at: https://www.lifetimevaluemedia.com
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💎 The Ultimate Onboarding Checklist for Customer Success Leaders - The Step-by-Step Checklist to demonstrate your leadership, value, and strategic expertise.
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